The future of talent competition has changed.
- 12 minutes ago
- 1 min read
It’s no longer about who attracts or retains the best people. Not even about who deploys the most advanced AI tools.
It’s about how quickly their people learn to use them.
This month, I spoke with two multinational companies. Both are struggling to implement AI in their commercial functions. Both have “shadow AI leaders” — people experimenting quietly, frustrated that their organisations aren’t moving faster. Both are waiting for headquarters to define the strategy before they make their first moves.
And both are missing the point.
The real challenge won’t be when they start. It will be how fast their people adapt once they do.
AI tools evolve monthly. So must the people using them.
The old “implement-to-stay” mentality is gone. You can’t roll out AI once and consider it done — the learning never stops.
This is not a race to deploy AI tools sooner. It’s a race to make people learn faster, experiment sooner, and adopt deeper.
That’s the new KPI for every capability or transformation leader:
👉 AI adoption rate per function.
